In the world of SEO, backlinks remain a cornerstone of ranking success. In simple terms, a backlink is a link from another website to your site — and these links act like “votes of confidence”.However, not all backlinks are equal. What matters far more than sheer numbers is the quality of those backlinks: where they …

Google’s AI Overview, earlier known as Search Generative Experience (SGE), has completely changed how people see search results. Instead of just showing ten blue links, Google now uses AI to summarize answers directly on the results page. This means users can get instant insights — and websites featured here can enjoy massive visibility. So, how …